Market Analysis and Competition Analysis for Medical Devices and Health Products

Unlock new
potential
to grow
your business


Use solid market information and competitive intelligence to power your business decisions to the next level.

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Market Analysis and Competition Analysis services for Medical Device and Healthtech

Market and Competition Analysis
to help you grow your business

Our market analysis and competition analysis service can help you stay ahead of the curve in a highly competitive target market. With our in-depth analysis, you’ll be able to identify any potential risks and opportunities in the healthtech space, and develop a business strategy that will help you stay ahead of your competitors. Our insights will give you the confidence to make informed decisions about product development, new market opportunities, and strategic product positioning.

Problems

What are the needs of my target market and different stakeholder?
How do I find attractive market opportunitites? What is my target market?
How do I differentiate my products from competition?

Our solution

01

Tailored
Market Analysis

Our market analysis can help you identify new markets and opportunities that will help you grow your business. Our market analyses are based on extensive data collection from trusted sources, including industry reports, market research studies, and customer feedback.

Market Analysis Outputs

Primary Market Research:

+  Surveys

+ Expert Interviewing

Secondary Market Research:

+ Market size, Growth Rate

+ Market Share

+ Industry Analysis

+ Customer Analysis

02

Competition
Deep Dive

We help you collect competitive intelligence for your product. Either we work on an exploratorive basis or target your main competitors. Within our competition analysis, we conduct in-depth analysis of your competitors portfolio, product features and provide benchmarking.


Competition Analysis Outputs

+ Competitive Intelligence

+ Portfolio Comparison

+ Feature Comparison

+ SWOT Analysis

+ Functional Assessment

03

Assessing
Market opportunities

We’ll outline potential risks and opportunities related to your project. Together with gathered data, we assess the attractiveness and your success chances for a specific project. This approach is especially attractive when assessing multiple potential target markets.

Market Opportunity Outputs

+ Scenario Analysis

+ Integration of your Sales Data

+ Customer Feedback Analysis


Your Gains

We do the heavy lifting

How long have project goals and new ideas been sitting around to be addressed? We are your partner in moving things along.

Quick Results

Our insights enable you to make informed decisions by understanding the dynamics of your product, the market and competition. 

For an initial market analysis, you can calculate 2-3 weeks to get your results.


Elevate your Products

Our insights will give you the confidence to make informed decisions about product development and new market opportunities.

Pricing

Startup

from
3.000€

Market Analysis
Market size
Industry Analysis
Customer Analysis
Main Competitor Profiling
Market Assessment
Set up a call
Business

from
10.000€

Market Analysis
+ Competition Analysis
Competitor Profiling
Portfolio Analysis
Feature Analysis
SWOT Analysis
Set up a call
custom project

tbd

Market Analysis
+ Market Research
Expert Interviewing
Surveys
+ Competition Deep Dive
Competition Analysis
Performance Analysis
Set up a call

Eikelmann Consulting


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50674 Köln

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