Founder & Principal Consultant
The healthtech market is complex and competitive. There are innovative solutions emerging, but many doctors, patients, and consumers are unaware of them or don't fully understand how they work.
Product management helps solve these issues by overseeing a product's entire journey, from idea to launch and ongoing improvement, with the goal of meeting patient needs, customer needs and business objectives.
My passion lies in guiding your product from inception to reality, crafting distinctive, high-value solutions tailored precisely to captivate your target market.
Conducting a market analysis is a crucial step for businesses and organizations looking to make informed decisions and develop effective strategies. It involves the systematic examination of various aspects of a market, including its size, trends, competition analysis, customer preferences, and other relevant factors.
By putting the needs, preferences, and experiences of the users at the forefront of the development and marketing process, you can create a product that truly resonates with your target audience. Developing an end-user centric product is crucial for its success in the market.
Eikelmann Consulting
Hohenstaufenring 62
50674 Köln