Diana Eikelmann, M.Sc.

Founder & Principal Consultant

Product Management & Marketing

Product Management Consulting Services

MedTech
Life Science
Biotech
Pharma
Create
true value
for your customer.
Idea, product launch and beyond: I guide your product development and strategic marketing to create and communicate solutions that truly meet the needs of your target customers and patients.

Trusted by

+++ News: Eikelmann Consulting receives award by the GHP magazine as "Best Emerging Life Science Product Management Consultancy 2024 - Germany
Read more
+++

The healthtech market is complex and competitive. There are innovative solutions emerging, but many doctors, patients, and consumers are unaware of them or don't fully understand how they work.

Product management helps solve these issues by overseeing a product's entire journey, from idea to launch and ongoing improvement, with the goal of meeting patient needs, customer needs and business objectives.

My passion lies in guiding your product development and marketing initiatives from idea to life by formulating distinctive, high value propositions and communications tailored to engage with your target customer.

From product idea to market success

Successful projects

What clients say

"Diana supported us significantly during a period of transition with her marketing and industry expertise. With strategic foresight, a highly professional way of working, and the ability to bring different stakeholders along, she laid the foundation for a mature, future-ready brand. Working with her was a great enrichment both professionally and personally. We look forward to further projects together."

Lorenz Mäußler

Managing Director / CEO

NeoFroxx GmbH &  PureSynth Research Chemicals GmbH

"The workshop with Diana enabled a comprehensive review of our current situation and provided new ideas and inspirations. Especially ahead of a product launch, a self-critical assessment is essential. Thank you very much."

Robert Fuchs

R&D

WK-MedTec GmbH


"Diana has supported us through market research in the development of innovative diagnostic tests and medical devices and has provided excellent added value in this area."

Moritz Gölkel

CEO & Founder

HCLM Health GmbH


"Really great support for our business. Diana is 100 % professional and delivers the numbers as well as the empathy and open mind with a broad horizon to truly find a perfect product-market-fit."

Jan Felix Brüseke

CEO & (Co-)Founder

JFB Value Flow & Mental Monitoring


Product Management Consulting

Optimize, Grow and Create New Opportunities

Our market analysis and market research service helps you to improve your portfolio and identify new business opportunities

Market Research

Conducting a market analysis is a crucial step for businesses and organizations looking to make informed decisions and develop effective strategies. It involves the systematic examination of various aspects of a market, including its size, trends, competition analysis, customer preferences, and other relevant factors.

Market Research
Product Strategy

Market Products that
Create True Value

We help you shape your product strategy from development to creating a compelling marketing strategy.

Product Strategy

By putting the needs, preferences, and experiences of the users at the forefront of the development and marketing process, you can create a product that truly resonates with your target audience. Developing an end-user centric product is crucial for its success in the market.

Medical Device Development

Realize your
Medical Device

We are your go-to for realizing user-centric medical devices. Together with our partner network, we have everything you need to develop, approve and market your medical device in different regulatory areas.


Contact
Get support for your medical device development compliant to MDR (2017/745/EU) and IVDR (2017/746/EU). We have an extensive network of medical device experts and have active collaborations with consultants in regulatory affairs and clinical evaluation.

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Eikelmann Consulting


Hohenstaufenring 62

50674 Köln

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